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The Car of Tomorrow is just a simple design where teams slap either a Ford, Dodge, Chevy, or Toyota sticker on the front of it. To me, this seems like a waste of stickers if you’re going to run cars that all look the same and don’t put brands on them.
The parts come from a wide variety of auto makers and have little to do with the Chevy, Toyota, Dodge, or Ford sticker that may be slapped onto the front of it. While some like the fact that giving all drivers similar cars makes things more fair (so that the best driver wins), this can’t be good for the actual car companies, as it removes the personal connection that so many fans feel to the brands.
These cars should definitely be more affiliated with their sponsoring auto makers. Sales of cars are often hugely driven by a brand’s success on the NASCAR season, and I fear that a continued push in the direction of the Car of Tomorrow will force a disconnect between NASCAR fans and the importance of an auto brand.
I don’t really see who loses from this approach. It’s not as if people will stop watching the races from it. The automakers would get more exposure, which during these economic times, is really much needed anyway.
The displacements such as the power trains should also resemble the sponsoring auto maker. To do anything else paints an inaccurate picture about the brand and makes things seem more like stock cars.
If the racers drive a car where the engine is made by the auto maker sponsoring the car, not only will this create a few more jobs, but it’ll assign that much more responsibility to the sponsoring auto maker for the driver’s success.
Lastly, I don’t know if anybody else felt this way, but when gas was 4 dollars a gallon, it pained me to see cars using hundreds of gallons to go 400 miles. I think since it seems to work in other racing that NASCAR should switch to ethanol and to keep it American by using corn.
Not only would this win the hearts of many American fans, but it would legitimately help out American businesses. Just some more food for thought relating to an otherwise great sport.
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Ford is among one of the leading car companies that bring the technology closer to home. More known for manufacturing some of the best and most trusted cars and SUVs in the United States, it was only a matter of time that the company also began the production of the Ford hybrid car.
The Ford Escape
The Ford Escape is one of the bestselling product from Ford. Ford made the transformation to hybrid by introducing the Ford Escape Hybrid in 2004, a gas-electric version of the SUV from Ford Motor Company.
Ford takes pride in being the first car manufacturer to introduce a hybrid SUV to the market. What makes the Ford Escape Hybrid special is that it sports a full hybrid system. This basically means that it can rely on three systems. It can run on a purely electric system, run purely on gas, or combine both the electric motor and gasoline engine for maximum performance and optimized mileage, regardless of speed or load.
Ford hybrid uses the technology widely used in hybrid cars today which is the regenerative braking. This utilizes the electric drive motor as a generator and basically converts the vehicles momentum into electricity for storage in onboard batteries. That is one of the most efficient technologies any hybrid vehicle can have. The vehicle is known to achieve 36 miles to the gallon on city streets and 31 miles to the gallon on highways; for an SUV, this is fantastic!
The Innards
One of the things that Ford is known for is lasting impressions. This is particularly true with the interiors that they build into every one of their cars. The Ford hybrid car gets no less of a treatment and actually comes packed with more than one can bargain for. Since it runs on an entirely different system (or three), the Ford Escape comes packed with a navigation system that also comes with a power-flow display that allows the driver to check on the status of the batteries being charged or used in the car.
The details of the distribution of energy within the hybrid vehicle itself is also shown in the display; this is especially important for those who are conscious about energy consumption. Since the CD area has been taken over by the GPS used for the navigation system, a separate 7 speaker stereo system and 6 CD-changer is also offered for the Ford hybrid car.
The Ford hybrid car costs a hefty price of about $30,000. This may be a high price tag but for an SUV that can save you gas that includes all the features that you can only dream about (such as the navigation system), it is more than just a good bargain.
The hybrid SUV will save you a lot through tax breaks supported by the US government and in gas. Furthermore, with its environmental benefits, it will also earn you the respect from a world community that believes something needs to be done to save the condition of the Earth’s environment.
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Every loyal customer to Toyota and the people behind the company itself are looking forward to 2008. Why? Because that is the slated release for the much-awaited Toyota hybrid sports car dubbed the Volta. Toyota has always been known to set itself apart from all other car manufacturers, releasing some of the most outrageous designs that seem to grow onto society once the cars establish themselves as bestsellers.
Japan Goes Italian
The hybrid sports car from Toyota can only expected to be a real head turner. Such are the expectations when you have an elite group of designers to give the new concept car an Italian flair. Pictures of the concept car have emerged from the company itself and the first thing that may come to mind is the Lamborghini Diablo; only the Volta is eco-friendly.
Toyota is out to show everyone that the hybrid technology can also be applied on high-performance auto like the Toyota Volta. After all, it is rumored to go from 0-60 in 4 seconds and has a top speed of 155 mph; not as fast as the Diablo or any Ferrari but the important thing is how much gas this vehicle doesn’t use.
The Name Game
The 2008 new Toyota Volta will be paying homage to Alessandro Volta, the man who came up with the electric battery in 1800. It is only very apt considering that this vehicle does run on a type of battery. The Volta runs a V6 engine and there’s an electric motor on each axle.
The electric motor runs a lot of things, including a computer that operates the movement of the wheels, activation of brakes, etc.; basically something known as drive by wire, a technology that is fitted into modern fighter jets, so you can imagine how much time in design was spent on this near-future release. This technology also allows for an awkward feature that can have the passengers reposition the steering wheel and pedals in front of them.
Hybrid Car Economy
Now more than two centuries after the invention of the electric battery, Toyota aims to have the Volta out and running by 2008. It is expected to have a tank that holds only 13.7 gallons that will allow it to go 435 miles when filled up. Plus, if 408 horsepower isn’t enough, you will just have to weight for later versions of the Volta because this is the top speed estimated for the initial release.
French Toyota fanatics can expect the Toyota Hybrid to be out by 2008. However, Germany might be happy to know that the car will be for sale there by December of 2007. Experts are speculating that prices for the Toyota hybrid sports car will range from $72,000 to $165,000 in the US market once it hits North American shores.
Ready or not as a market, Toyota itself is ready to prove that hybrid technology does belong in the automobile industry and will suit any purpose and application.